Updated: Aug 17, 2020
Running a blog can take a lot of time, and you will have to keep your site updated and your social media filled with content to get some traction from search engines and engage with your audience. If you would like to make your job easier and spend more time writing and creating content instead of administration, you should consider automating some of the below processes.
Q and A
Customer service quality when running a blog and a store makes a huge difference when it comes to user experience. If you come across the same questions over and over, you will need to do something about reducing your workload. Adding a Q and A section to your website will help you make the most out of your time and provide your readers with immediate answers. Record the frequency of questions, so you can create a video or interactive version of your questions and answers page.
It is also crucial that you don’t have to manually process every single order, unless you are just starting off. Once your customer base grows, you will have to create an advanced shopping cart platform that works with your accounting system, so you don’t have to spend too much time on the small details and can focus on engaging with your target market and customers and building your sales funnels that will improve your conversion rates.
Sending out your invoices is only a part of your financial management process. You will need to keep on top of your orders and your payments, and budget for the taxes and other costs. Having an accounting system that will send out automatic reminders to clients that their payments are due is probably a good way of making the most out of your time and ensuring that you are getting paid. If your business has reached the point where you need to bring in a financial consultant consider my bookkeeping services.
You will also have to comply with the data protection regulations and make sure that you are verifying users, avoiding spam, and are keeping your site safe. You will also have to track your clients’ location and behavior, so you can adjust your strategy to their individual habits and needs. The good news is that you can automate your KYC process to speed up everything while making sure that you are complying with the latest regulations related to customer data, cookies, and privacy.
Social Media Many sole traders and startup business owners spend a lot of time on updating their social media and trying to get their customers to notice them. The good news is that you can save time on engaging with your clients by scheduling your posts up to a month ahead. You can use Buffer or Hootsuite and sit down for an hour or two, instead of wasting several hours a day trying to create engaging content.
There are many things you can automate when you run a blog or online store, so you can focus on doing the job and creating engaging content that will attract more readers and customers.
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